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The Tame Fox

The Tame Fox

Community support and happy customers make The Tame Fox all it is.

Brother café to The Boy & The Rose, this offshoot identity required a visual link to the preceding watercolour style.

Christened after The Little Prince's wise fox, broad, brush strokes and distilled orange tones communicate the venue's spirited atmosphere. Energetic and eye-catching, design reflects the genuine enthusiasm behind the brand.

The Illustrations

Structured in a timeline format, window decals depict a frisky visual storyboard - welcoming diners into the venue. Stylistically aligned with established illustrations, the fox fluctuates between stages of rest and play.